2024 Internship Takeaways

Isabelle interned with us for the Spring semester of her sophomore year at the University of Georgia! During her time as an Oliver and Co. Social intern she worked on five different clients! Read on to see what she has to say about her key takeaways. As I reflect on my time as an internContinue reading “2024 Internship Takeaways”

Social Media Trends Dominating 2024

As we embark on another year in business, it’s important to take stock of pertinent changes in the social media atmosphere as you develop your brand’s social media marketing strategy.  Here are four social media trends coming into the new year that you will want to keep in mind:  Usually referring to written content, long-formContinue reading “Social Media Trends Dominating 2024”

Threads: The Newest Social Media App

Does your small business need a presence on Threads? 🧐 Let’s find out.. First Question: What is Threads? A: Threads is a new app from Meta. The platform looks a lot like Twitter, with a feed of largely text-based posts — although users can also post photos and videos — where people can have real-timeContinue reading “Threads: The Newest Social Media App”

Getting Started Marketing Your Vacation Rental on Social Media

Do you have an airbnb, vrbo, or other vacation home? If you’re looking to fill up bookings for the Summer and Fall months, social media marketing might be the perfect solution! With the growing popularity of social media platforms like Instagram and TikTok, there has never been a better time to take advantage of theseContinue reading “Getting Started Marketing Your Vacation Rental on Social Media”

What I Learned During My Social Media Marketing Internship

At Oliver and Co. Social, we love our interns! Ashley McVey joined us for a Spring 2023 Internship as a Social Media Intern from Liberty University. During her internship, Ashley researched social media trends, brainstormed content ideas, wrote blogs and social copy, designed graphics in Canva, and planned and scheduled content calendars.

Instagram Updates Your Small Business Needs to Utilize for Success

Instagram previously was a world of perfection and unrealistic standards. Recently, the app’s atmosphere has loosened up into what some people are calling “casual Instagram.” In this movement, users are trying to be more transparent, realistic, and relatable. By including these elements consumers can connect with, marketing products and services online has been more successful. With all of the recent updates, Instagram is becoming an area where there is more creativity and connection. Brands can take advantage of this by posting lighthearted stories with linked music or using the reels feature for videos. 

4 Social Media Trends Brands Need to Know in 2023

The year 2022 brought us many breakthroughs in the social media world. Video content became the staple of advertising in place of photos and infographics. TikTok showed us a new way to learn about products and get to know a business on a deeper level. We also saw a shift into more authentic content fromContinue reading “4 Social Media Trends Brands Need to Know in 2023”

Oliver and Co. Social named a Best Digital Marketing Agency in Augusta, Georgia for 2022

Oliver and Co. Social named to Expertise.com’s list of “Best Digital Marketing Agencies in Augusta” for 2022.

Oliver & Co. Social Media Internship Experience & Takeaways 

By Hollie Haris, Fall 2022 Intern Internships are professional learning experiences for college students to gain on-the-job experience in a certain field or industry they are interested in learning more about. Not only are you gaining experience from doing the work, but you’re also getting the opportunity to learn from seasoned professionals in the industry!Continue reading “Oliver & Co. Social Media Internship Experience & Takeaways “