Social media connects us. Today on June 30th, the world recognizes the importance of social media to our individual lives. Whether you love it or hate it, it’s a necessary part of your business’s overall marketing strategy. I’m celebrating by offering a DEEP discount on one of my most loved services – social strategy sessions!Continue reading “World Social Media Day”
Author Archives: oliverandcosocial
Getting Your Small Business Started with Social Media Marketing
Starting your small business’s social media presence can feel overwhelming—but with a solid foundation and a clear set of goals, it doesn’t have to be. Social media marketing is one of the most effective ways to build brand awareness, connect with customers, and ultimately grow your business. Whether you’re launching a new venture or lookingContinue reading “Getting Your Small Business Started with Social Media Marketing”
Why Your Medical Private Practice Needs A Social Media Manager
We’ve been working with medical practices since the beginning of Oliver and Co. Social! Savannah River Dermatology was one of our first clients back in Augusta, Ga. 🎉 It’s safe to say that we’ve learned a thing or two about what it takes when it comes to social media marketing (and digital marketing in general) for medicalContinue reading “Why Your Medical Private Practice Needs A Social Media Manager”
Social Media Marketing Goals: What They Are and How to know When It’s Time to Change Them
Setting up clear social media goals is the first step in a good social media marketing strategy and the only way you’ll actually ensure that your efforts are making a difference. First, you need to determine what your business needs are at a given moment and how social media will help meet these needs. The objective hereContinue reading “Social Media Marketing Goals: What They Are and How to know When It’s Time to Change Them”
2024 Internship Takeaways
Isabelle interned with us for the Spring semester of her sophomore year at the University of Georgia! During her time as an Oliver and Co. Social intern she worked on five different clients! Read on to see what she has to say about her key takeaways. As I reflect on my time as an internContinue reading “2024 Internship Takeaways”
Social Media Trends Dominating 2024
As we embark on another year in business, it’s important to take stock of pertinent changes in the social media atmosphere as you develop your brand’s social media marketing strategy. Here are four social media trends coming into the new year that you will want to keep in mind: Usually referring to written content, long-formContinue reading “Social Media Trends Dominating 2024”
How to Accelerate Your LinkedIn Page in 3 Steps
It’s no secret that LinkedIn is a business to business gold mind. Why? Because it’s where the high level executives and decision makers at companies spend their “social time.” Additionally, many of these professionals are also actively looking for things that will help them and their business when they’re on LinkedIn. That means if yourContinue reading “How to Accelerate Your LinkedIn Page in 3 Steps”
Threads: The Newest Social Media App
Does your small business need a presence on Threads? 🧐 Let’s find out.. First Question: What is Threads? A: Threads is a new app from Meta. The platform looks a lot like Twitter, with a feed of largely text-based posts — although users can also post photos and videos — where people can have real-timeContinue reading “Threads: The Newest Social Media App”
Getting Started Marketing Your Vacation Rental on Social Media
Do you have an airbnb, vrbo, or other vacation home? If you’re looking to fill up bookings for the Summer and Fall months, social media marketing might be the perfect solution! With the growing popularity of social media platforms like Instagram and TikTok, there has never been a better time to take advantage of theseContinue reading “Getting Started Marketing Your Vacation Rental on Social Media”
What I Learned During My Social Media Marketing Internship
At Oliver and Co. Social, we love our interns! Ashley McVey joined us for a Spring 2023 Internship as a Social Media Intern from Liberty University. During her internship, Ashley researched social media trends, brainstormed content ideas, wrote blogs and social copy, designed graphics in Canva, and planned and scheduled content calendars.
Oliver and Co. Social 