How to Use Trending Audio on Instagram: A Guide for Small Business Owners

What are Trending Audios and why are they important for Instagram Reels?  When a sound or song is “trending” on Reels, it usually means its popularity is rising, which is shown by a small arrow next to the audio’s title. Using trending audio is a great way to engage with new audiences and reach newContinue reading “How to Use Trending Audio on Instagram: A Guide for Small Business Owners”

Getting Your Small Business Started with Social Media Marketing

Starting your small business’s social media presence can feel overwhelming—but with a solid foundation and a clear set of goals, it doesn’t have to be. Social media marketing is one of the most effective ways to build brand awareness, connect with customers, and ultimately grow your business. Whether you’re launching a new venture or lookingContinue reading “Getting Your Small Business Started with Social Media Marketing”

Why Your Medical Private Practice Needs A Social Media Manager

We’ve been working with medical practices since the beginning of Oliver and Co. Social! Savannah River Dermatology was one of our first clients back in Augusta, Ga. 🎉 It’s safe to say that we’ve learned a thing or two about what it takes when it comes to social media marketing (and digital marketing in general) for medicalContinue reading “Why Your Medical Private Practice Needs A Social Media Manager”

Threads: The Newest Social Media App

Does your small business need a presence on Threads? 🧐 Let’s find out.. First Question: What is Threads? A: Threads is a new app from Meta. The platform looks a lot like Twitter, with a feed of largely text-based posts — although users can also post photos and videos — where people can have real-timeContinue reading “Threads: The Newest Social Media App”