Getting Your Small Business Started with Social Media Marketing

Starting your small business’s social media presence can feel overwhelming—but with a solid foundation and a clear set of goals, it doesn’t have to be. Social media marketing is one of the most effective ways to build brand awareness, connect with customers, and ultimately grow your business. Whether you’re launching a new venture or lookingContinue reading “Getting Your Small Business Started with Social Media Marketing”

Social Media Marketing Goals: What They Are and How to know When It’s Time to Change Them

Setting up clear social media goals is the first step in a good social media marketing strategy and the only way you’ll actually ensure that your efforts are making a difference. First, you need to determine what your business needs are at a given moment and how social media will help meet these needs. The objective hereContinue reading “Social Media Marketing Goals: What They Are and How to know When It’s Time to Change Them”